Northern New York Newspapers
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Mon., Aug. 31
Serving the communities of Jefferson, St. Lawrence and Lewis counties, New York
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United Way pledges down; officials press to make up slack


The United Way of Northern New York’s 2013 campaign is down, but not out.

While Chief Executive Officer Robert D. Gorman said campaigns in Jefferson and St. Lawrence counties are down significantly from the 2012 campaign, there’s plenty of time to forge new partnerships and encourage giving.

Company giving can be delayed in some instances.

“If they’re a national organization, they may not say until May,” Mr. Gorman said. “We know the St. Lawrence County number will jump, but I’m not expecting it to be at $130,000, as it was last year.”

For the 2012 St. Lawrence County campaign, the United Way raised $133,790, and thus far for the 2013 campaign, the agency has raised $82,231,25 — so far a $51,558.75 deficit. In Jefferson County, the United Way raised $598,622 in 2012, and has raised $490,500.49 thus far for the 2013 campaign. Lewis County, so far, is up $113, from $60,055 raised in the 2012 campaign, to $60,168 so far for the 2013 campaign.

Fewer major, large-scale employers have been involved, and businesses that have had contract negotiations and/or layoffs have both been contributing factors in the decline in donations. Mr. Gorman said the United Way has knocked on doors to spread the word of need throughout Jefferson, Lewis and St. Lawrence counties, in hopes that pledges and donations continue to trickle in.

The United Way collects those ledges and donations throughout the year, but meets in the spring to discuss which nonprofits will be funded, and the amount each will receive.

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